Post by account_disabled on Dec 4, 2023 1:51:10 GMT -5
Publication date :August 27, 2018 Flipboard Reddit Pinterest WhatsApp E-mail Barely three months after the implementation of the GDPR , the issue of personal data protection on the web remains as sensitive as ever. If the web and its specific codes are today integrated into all social spheres, its rise in power has led to an increase in malicious acts against users.
Dentity theft, banking data fraud or even sentiment scams, 36% French people admit to having already been victims of fraud on the web . Affinion International, which markets prevention and detection Country Email List solutions against cyber fraud, looked into the phenomenon: what are the risks run by users, how to protect themselves from it and above all, how to react once it is too late.
How data is revolutionizing the customer approach 85% of Marketers notice changes in attitudes on the part of their customers regarding their personal data. Some figures to remember about the evolution of customer behavior: 39% unsubscribe from the mailing list 34% are reluctant to communicate certain personal data 34% have questions about the use made of the data communicated 29% notice spam notifications for messages (e-mails, SMS, etc.) 25% data deletion request 66% of B2B marketing professionals confirm that these behaviors represent a real change for data processing. 75% of marketing directors confirm that the implementation of the GDPR is an accelerator and catalyst for some of these actions.
Dentity theft, banking data fraud or even sentiment scams, 36% French people admit to having already been victims of fraud on the web . Affinion International, which markets prevention and detection Country Email List solutions against cyber fraud, looked into the phenomenon: what are the risks run by users, how to protect themselves from it and above all, how to react once it is too late.
How data is revolutionizing the customer approach 85% of Marketers notice changes in attitudes on the part of their customers regarding their personal data. Some figures to remember about the evolution of customer behavior: 39% unsubscribe from the mailing list 34% are reluctant to communicate certain personal data 34% have questions about the use made of the data communicated 29% notice spam notifications for messages (e-mails, SMS, etc.) 25% data deletion request 66% of B2B marketing professionals confirm that these behaviors represent a real change for data processing. 75% of marketing directors confirm that the implementation of the GDPR is an accelerator and catalyst for some of these actions.